"We bought this paint for our master bathroom. We originally used Glidden paint throughout our house when we first moved in and we have learned our lesson about durability. If you scrub our Glidden, it comes off on your rag! We wanted excellent paint for our newly renovated bathroom, so we went to paint experts. We are so happy with Duration! Our tile installers got grout on the walls, our contractor left dirty fingerprints and they all washed right off with just a damp rag! Strangely, the only thing that doesn't seem to come off easily either with wet rag or eraser is pencil. As I was scrubbing at the wall, my husband asked me to see the rag and I assured him that the paint passed the test with flying colors. We are big color people, so there was quite a lot of pigment in this paint (called Kiwi). No impact on scrubability!"